Microsoft Corp.’s Windows mobile operating system is expected to overtake Apple Inc.’s iPhone globally by 2015, according to a new report from Gartner.
The reason for that predicted upheaval in the world of smartphones is Nokia Corp.’s decision to use Windows on its mobile devices.
Gartner assumes that Apple will strive to maintain its profit margins rather than go for market dominance, limiting its growth in emerging markets. The firm predicts Apple’s iOS will peak at No. 2 in market share this year and continue to grow sales but not at the same rate as Microsoft’s Windows and Google Inc.’s Android.
Blackberry maker Research in Motion Ltd. is expected to have 13.4 percent of the market this year, 12.6 percent next year and drop to 11.1 percent in 2015 with 122.9 million units sold.
Among the competitors of Nokia and Microsoft are LM Ericsson Telephone Co., Motorola Mobility Holdings Inc., Oracle Corp. and Cisco Systems Inc.